Managing new ventures : concepts and cases in entrepreneurship

By:

Raichaudhuri, Anjan [Author]

Material type: Text

TextPublication details: New Delhi : PHI Learning Private Limited, 2011Description: xii, 228 pISBN:

9788120341562
9789354435133

Subject(s):

Entrepreneurship

DDC classification:

338.04 RAI

Contents:

Preface Part A Chapter 1 Understanding Entrepreneurship Chapter 2 Identifying and Evaluating Opportunities Chapter 3 The Business Plan Chapter 4 Starting Up—Legal Issues Chapter 5 Starting Up—Financial Issues Chapter 6 Starting Up—The Human Angle Chapter 7 Venture Survival and Growth Chapter 8 Harvesting Part B Cases Case 1 Dutt’s Foundry—Part-I Case 2 Pantaloons & The Value Segment Case 3 Emmbee Forest Products Case 4 The Lemon Tree Story Case 5 Indian Alumina Case 6 The Kati Roll Company Case 7 Dutt’s Foundry Part-II References • Index

Summary: This book not only introduces the fundamental concepts of entrepreneurship but also presents the critical issues that an entrepreneur needs to be familiar with for launching, nurturing, managing and harvesting new ventures. The book explains sequentially the life-cycle of a venture, and discusses topics such as opportunity identification, planning, start-up issues, managing growth and harvesting. Case studies are presented featuring real-life dilemmas faced by Indian entrepreneurs in the manufacturing and the service industries, to make the readers familiar with the eco-system confronting Indian entrepreneurs

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Lending Books	Main Library Stacks	Reference	338.04 RAI (Browse shelf(Opens below))	Available		016740

Total holds: 0

Preface
Part A
Chapter 1 Understanding Entrepreneurship
Chapter 2 Identifying and Evaluating Opportunities
Chapter 3 The Business Plan
Chapter 4 Starting Up—Legal Issues
Chapter 5 Starting Up—Financial Issues
Chapter 6 Starting Up—The Human Angle
Chapter 7 Venture Survival and Growth
Chapter 8 Harvesting
Part B Cases
Case 1 Dutt’s Foundry—Part-I
Case 2 Pantaloons & The Value Segment
Case 3 Emmbee Forest Products
Case 4 The Lemon Tree Story
Case 5 Indian Alumina
Case 6 The Kati Roll Company
Case 7 Dutt’s Foundry Part-II
References • Index

This book not only introduces the fundamental concepts of entrepreneurship but also presents the critical issues that an entrepreneur needs to be familiar with for launching, nurturing, managing and harvesting new ventures. The book explains sequentially the life-cycle of a venture, and discusses topics such as opportunity identification, planning, start-up issues, managing growth and harvesting. Case studies are presented featuring real-life dilemmas faced by Indian entrepreneurs in the manufacturing and the service industries, to make the readers familiar with the eco-system confronting Indian entrepreneurs

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