Public relations - Quick Guides: everything you need to know…fast.

Scaife, Wendy.

Public relations - Quick Guides: everything you need to know…fast. - [Place of publication not identified] [Kent] : Wiremill Pub., 2004. - 24 p.

What is public relations? --
What PR can achieve --
What's special about nonprofit PR? --
PR professionals --
Using consultants --
Research --
The PR plan --
Planning --
Implementing the plan --
PR on a shoestring --
Evaluating performance.

9781905053193 1905053193


Public relations.

659.2 / SCA

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