Learning aid to accompany basic marketing : a managerial approach (Record no. 38025)

MARC details
000 -LEADER
fixed length control field 00474nam a2200169 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0256025347
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780256025347
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number MAC
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name McCarthy, E.Jerome ;
245 ## - TITLE STATEMENT
Title Learning aid to accompany basic marketing : a managerial approach
250 ## - EDITION STATEMENT
Edition statement 17th Edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Illinois :
Name of publisher Richard D.Irwin,Inc,
Year of publication 1981.
300 ## - PHYSICAL DESCRIPTION
Number of Pages vii, 370 p. :
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing -- Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Brogowicz, Andrew A ;
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Stacks 16/09/2006 Donation 475.00 658.8 MAC 007960 Lending Books

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