Microeconomics and behavior / (Record no. 40155)

MARC details
000 -LEADER
fixed length control field 01994cam a2200277 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780071263498
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780073375731 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 007337573X (alk. paper)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 338.5
Item number FRA
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Frank, Robert H.
245 10 - TITLE STATEMENT
Title Microeconomics and behavior /
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Boston :
Name of publisher McGraw-Hill Irwin,
Year of publication c2008.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxviii, 610 p. :
Other physical details ill. (some col.) ;
500 ## - GENERAL NOTE
General note Includes index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part 1: Introduction --<br/>Thinking Like an Economist --<br/>Supply and Demand --<br/>Part 2: The Theory of Consumer Behavior --<br/>Rational Consumer Choice --<br/>Individual and Market Demand --<br/>Applications of Rational Choice and Demand Theories --<br/>The Economics of Information and Choice Under Uncertainty --<br/>Explaining Tastes: The Importance of Altruism and Other Nonegoistic Behavior --<br/>Cognitive Limitations and Consumer Behavior --<br/>Part 3: The Theory of the Firm and Market Structure --<br/>Production --<br/>Costs --<br/>Perfect Competition --<br/>Monopoly --<br/>Imperfect Competition: A Game-Theoretic Approach --<br/>Part 4: Factor Markets --<br/>Labor --<br/>Capital --<br/>Part 5: Externalities, public good and welfare --<br/>Externalities, Property Rights, and the Coase Theorem --<br/>Government --<br/>General Equilibrium and Market Efficiency (online).
520 ## - SUMMARY, ETC.
Summary, etc Covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. This book features examples that help students develop economic intuition. It also introduces modern topics and focuses on developing a student's capacity to "think like an economist".
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Microeconomics.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Economic man.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Self-interest.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Consumer behavior.
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0743/2007033877-t.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0743/2007033877-d.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0743/2007033877-b.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Lending Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Stacks 28/12/2009 Purchased 8301.60 338.5 FRA 011766 Lending Books

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