Marketing Research (Record no. 40276)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00425nam a2200169 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070620223 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0070620229 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | BER |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Beri, G.C. |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Research |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi: |
| Name of publisher | Tata McGraw-Hill, |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xviii, 579 pages : |
| Other physical details | illustrations ; |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing research. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Books |
| Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Main Library | Main Library | Stacks | 06/05/2010 | Purchased | 744.00 | 658.83 BER | 011999 | Lending Books |
| Reference | Main Library | Main Library | Stacks | 20/11/2009 | Purchased | 903.50 | 658.83 BER | 011738 | Lending Books |