Hope is not a strategy : the 6 keys to winning the complex sale (Record no. 40771)

MARC details
000 -LEADER
fixed length control field 01623nam a2200181 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780966910247
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0966910249
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.81
Item number PAG
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Page, Rick.
245 ## - TITLE STATEMENT
Title Hope is not a strategy : the 6 keys to winning the complex sale
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher Nautilus Press,
Year of publication ©2002.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xii, 178 p.:
Other physical details illustrations.
500 ## - GENERAL NOTE
General note Including Bibliography & Index.<br/>"A simplified, six-step process to manage competitive sales and prepare your sales team for the new millennium; proven by world-class sales and consulting organizations."
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Section 1 : The Challenge - The Complex Sale.--<br/>Section 2 : The Solution - R.A.D.A.R.--<br/>Section 3 : Strategies for Execution.--<br/>Section 4 : Winning Before the Battle - Account Management.
520 ## - SUMMARY, ETC.
Summary, etc Part common sense, part compendium of best-kept secrets from the world's best salespeople, this book presents a simple, six-step process for winning sales opportunities by:<br/>Linking solutions to a prospect's business pain - For great value.<br/>Qualifying the prospect - For forecasting accuracy.<br/>Building competitive preference - By differentiating your solution.<br/>Determining the decision-making process - For driving strategy.<br/>Selling to power - By finding the key to buyer politics.<br/>Communicating the strategic plan - For effective team selling.<br/><br/>Page's methodology lets everyone speak the same language for fast, winning results no matter how complex the deal. No matter how many people are involved in the buying decision. No matter how rapidly the competitive landscape shifts.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Selling.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Reference 20/03/2012 Donation 2744.50 658.81 PAG 012641 Reference Books

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