The discipline of market leaders : choose your customers, narrow your focus, dominate your market (Record no. 40875)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01528cam a2200253 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0201407191 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780201407198 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0201406489 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780201406481 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | TRE |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Treacy, Michael. ; |
| 245 14 - TITLE STATEMENT | |
| Title | The discipline of market leaders : choose your customers, narrow your focus, dominate your market |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Reading, Mass. : |
| Name of publisher | Addison-Wesley Pub. Co., |
| Year of publication | ©1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvi, 208 p. ; |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction * How to Fail in Business Without Even Trying * The New Rules of Competition * The Winners Choice * The Discipline of Operational Excellence * One Companys ExperienceAT&Ts Universal Card * The Discipline of Product Leaders * One Companys ExperienceIntel Corporation * The Discipline of Customer Intimacy * One Companys ExperienceAirborne Express * Setting Your Value Discipline Agenda * Creating the Cult of the Customer * Sustaining the Lead * Epilogue.<br/> |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | New in paperback--the bold new strategy for reinventing competition, written by the authors of the popular Reengineering the Corporation. Treacy and Wiersma describe in detail how companies such as Wal-Mart, Southwest Airlines, Charles Schwab, and Intel are creating havoc for their competitors by raising and reshaping customers' value expectations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Competition. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Market segmentation. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Quality of products. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Customer services. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wiersema, Frederik D. ; |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Lending Books |
| Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Main Library | Main Library | Stacks | 25/05/2012 | Donation | 1388.30 | 658.8 TRE | 012772 | Lending Books |