The forgotten foundations of fundraising : practical advice and contrarian wisdom for nonprofit leaders (Record no. 45203)

MARC details
000 -LEADER
fixed length control field 02936nam a22002058i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781119546467 (hardcover)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 111954646X
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.15224
Item number BEE
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Beer, Jeremy,
245 14 - TITLE STATEMENT
Title The forgotten foundations of fundraising : practical advice and contrarian wisdom for nonprofit leaders
Statement of responsibility, etc Jeremy Beer and Jeff Cain.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Hoboken, New Jersey :
Name of publisher John Wiley & Sons, Inc.,
Year of publication 2019
300 ## - PHYSICAL DESCRIPTION
Number of Pages vii, 210 pages ;
Other physical details 24 cm
500 ## - GENERAL NOTE
General note Includes index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note <br/>Civil society, yes ; sheepskins on the wall, no - or, the cons of being pro<br/>DIRT: who gives and why?<br/>The wending planner - or, where the donors are<br/>Cultivating your donor garden: from thank-yous to house files<br/>Getting to know you: meetings, donor clubs, and planned giving<br/>Assessing the donor party - and, foundations are people, too!
520 ## - SUMMARY, ETC.
Summary, etc An entertaining, informative, and eminently useful guide that draws on psychology, data, and real-world experience to explain what really drives successful fundraising. In The Forgotten Foundations of Fundraising, Jeremy Beer and Jeff Cain, cofounders of American Philanthropic, a leading consulting firm for nonprofit organizations, offer practical lessons and unconventional wisdom for both nonprofit leaders and novices in the art and science of raising money. Drawing upon a wealth of experience, deploying an army of anecdotes, and using eye-opening American Philanthropic survey data, the authors provide a brisk, irreverent, and supremely useful introduction to fundraising for charities and nonprofits. The book explains the hows and whys of a variety of fundraising techniques, from direct mail to planned giving programs. It explores the benefits and pitfalls of prospect research, the keys to donor retention, and the essential elements of a healthy nonprofit culture. It gives insightful advice on making personal meetings count, soliciting foundations, and training young fundraisers. And it does so with sprightly prose and sharp observations. You'll never read another fundraising book quite like this one. Expertly deflating the pretensions of those who would make fundraising a bureaucratic and esoteric profession, Beer and Cain elucidate the practical knowledge and relationship skills that still matter more than anything else. They make an impassioned plea for the importance of civil society to American democracy and build a compelling case for fundraising as an honorable component of a healthy civic culture. Philanthropy is not about bottom lines and return on investment-successful fundraisers provide a platform for donors to affirm their ideals, values, and morals. Fundraising is serious, but learning about it needn't be a chore. The Forgotten Foundations of Fundraising is at once eminently practical and absolutely delightful
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Fund raising.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Nonprofit organizations
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Cain, Jeffrey J.,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Reference 12/10/2023 Donation - Asia Foundation 6506.60 658.15224 BEE 016585 Reference Books
Reference Main Library Main Library Stacks 12/10/2023 Donation - Asia Foundation 6506.60 658.15224 BEE 016586 Lending Books

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