Systematic corporate planning.

By: Argenti, JohnMaterial type: TextTextPublication details: London : Van Nostrand Reinhold (UK), 1974 (1986)Description: 316 pISBN: 9780442307417 ; 0442307411Subject(s): Planning | Industrial managementDDC classification: 658.4012
Contents:
Part One. Corporate planning and management. The need for a systematic approach. Corporate objectives. The strategic structure. Expected performance and gap analysis. Collection of data for strategic decisions. Evaluating alternative strategies. Monitoring confidence. Organizing for corporate planning. Case studies. Part Two. Target setting. Techniques of forecasting. The gamut of strategies. Techniques of evaluation. Other planning techniques. Education and training.
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Reference Books Reference Books Main Library
Reference 		Reference 658.4012 ARG (Browse shelf(Opens below)) Available 003543
Total holds: 0

Includes Bibliography & Index.

Part One. Corporate planning and management. The need for a systematic approach. Corporate objectives. The strategic structure. Expected performance and gap analysis. Collection of data for strategic decisions. Evaluating alternative strategies. Monitoring confidence. Organizing for corporate planning. Case studies. Part Two. Target setting. Techniques of forecasting. The gamut of strategies. Techniques of evaluation. Other planning techniques. Education and training.

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