TY  - BOOK
AU  - White, Ron...[et al.]
TI  - Management in English language teaching
SN  - 0521373964 
U1  - 428.2407 
PY  - 1991///
CY  - Cambridge ; New York : 
PB  - Cambridge University Press, 
KW  - English language -- Study and teaching -- Management.
KW  - Management Administration of schools.
KW  - English language -- Teaching.
KW  - English language -- Teaching -- Management
N1  - pt. 1. People and organizations --
1. Organizations --
2. Staff selection --
3. Staff development --
4. Communication in schools --
5. Organizing resources and information --
6. Managing curriculum development and innovation --
pt. 2. Marketing --
7. What is marketing --
8. The marketing mix --
9. Developing and implementing the marketing plan --
pt. 3. Finance --
10. Financial records and statements --
11. Cash flow management and management accounting --
12. Using financial information and budgets
N2  - This book provides a comprehensive and practical introduction for teachers who are making the transition into management
ER  -