TY - BOOK AU - Preston,Jill TI - International business : text and cases SN - 9780273601487 U1 - 338.88 PY - 1993/// CY - London PB - Pitman Pub. KW - International business enterprises KW - International trade KW - International finance N2 - Identifies certain major issues facing business as economic activity becomes increasingly international. It provides a practical introduction to the subject with an even division between text and cases, and examines different sized companies operating on a local, regional and global scales ER -