TY  - BOOK
AU  - Venugopal, R. 
TI  - Contemporary strategic management : concepts, frameworks and checklists on the resource-based view of the firm with cases
SN  - 9788125907756
U1  - 658.4012 
PY  - 1999///
CY  - New Delhi : 
PB  - Vikas Pub. House, 
KW  - Strategic planning
N1  - Includes index
ER  -