TY - BOOK AU - Zimmerman,Marc A. AU - Holden,Debra J. TI - A practical guide to program evaluation planning : theory and case examples SN - 9781412967754 (pbk.) U1 - 658.404361.2072 PY - 2009/// CY - Thousand Oaks, Calif. PB - SAGE Productions KW - Evaluation research (Social action programs) KW - Social service KW - Educational evaluation N1 - Introduction / Debra J. Holden and Marc A. Zimmerman -- Evaluation planning here and now / Debra J. Holden -- Planning for an education evaluation / Julie A. Marshall -- Planning for a service program evaluation / Mari Millery -- Call and response : developing a collaborative evaluation plan for a new community-based program / Thomas M. Reischl and Susan P. Franzen -- Planning for a media evaluation / W. Douglas Evans, Kevin C. Davis, and Matthew C. Farrelly -- Program evaluation planning : overview and analysis / Marc A. Zimmerman and Debra J. Holden N2 - This book guides evaluators in planning a comprehensive, yet practical, program evaluation-from start to design-within any context, in an accessible manner UR - http://www.loc.gov/catdir/toc/ecip0818/2008020275.html ER -