TY  - BOOK
AU  - Prandelli,Emanuela
AU  - Swahney,Mohanbir
AU  - Verona,Gianmario
TI  - Collaborating with customers to innovate : conceiving and marketing products in the networking age
SN  - 9781847203731 
U1  - 658.575 
PY  - 2008///
CY  - Cheltenham, UK ; Northampton, MA : 
PB  - Edward Elgar, 
KW  - New products
KW  - Renewal.
KW  - Clients.
KW  - Collaboration
N1  - Including Index; An increasing need for innovation --
The promise of collaborative innovation --
Tools for collaborative innovation --
Managing an integrated portfolio of tools for collaborative innovation --
From collaborative to distributed innovation --
Virtual communities --
Virtual knowledge brokers --
Open-source systems --
Conclusions
N2  - The Internet has created the problem of an increasing need for innovation, but - as this volume explains - also provides the solution. The authors explore the collaborative potential offered by customers in digital environments to enhance the effectiveness of new product development
ER  -