TY  - BOOK
AU  - Johnson,Gerry
AU  - Whittington, Richard
AU  - Scholes, Kevan
AU  - Patrick, Regner
AU  - Angwin, Duncan
TI  - Exploring Strategy
SN  - 9781292002552
U1  - 658.4012 
PY  - 2013///
CY  - Harlow: 
PB  - Pearson
KW  - Business planning
KW  - Strategic planning
N1  - Includes index; Chapter 1 Introducing strategyPart I THE STRATEGIC POSITIONIntroduction to Part IChapter 2 The environmentChapter 3 Strategic capabilitiesChapter 4 Strategic purposeChapter 5 Culture and strategyCommentary on Part I The Strategic PositionPart II STRATEGIC CHOICESIntroduction to Part IIChapter 6 Business strategyChapter 7 Corporate strategy and diversificationChapter 8 International strategyChapter 9 Innovation and entrepreneurshipChapter 10 Mergers, acquisitions and alliancesCommentary on Part II Strategic ChoicesPart III STRATEGY IN ACTIONIntroduction to Part IIIChapter 11 Evaluating strategiesChapter 12 Strategy development processesChapter 13 Organising for successChapter 14 Leading strategic changeChapter 15 The practice of strategyCommentary on Part III Strategy in ActionGlossaryIndex of namesGeneral indexAcknowledgements
ER  -