TY - BOOK AU - Raichaudhuri, Anjan TI - Managing new ventures : concepts and cases in entrepreneurship SN - 9788120341562 U1 - 338.04 PY - 2011/// CY - New Delhi PB - PHI Learning Private Limited, KW - Entrepreneurship N1 - Preface Part A Chapter 1 Understanding Entrepreneurship Chapter 2 Identifying and Evaluating Opportunities Chapter 3 The Business Plan Chapter 4 Starting Up—Legal Issues Chapter 5 Starting Up—Financial Issues Chapter 6 Starting Up—The Human Angle Chapter 7 Venture Survival and Growth Chapter 8 Harvesting Part B Cases Case 1 Dutt’s Foundry—Part-I Case 2 Pantaloons & The Value Segment Case 3 Emmbee Forest Products Case 4 The Lemon Tree Story Case 5 Indian Alumina Case 6 The Kati Roll Company Case 7 Dutt’s Foundry Part-II References • Index N2 - This book not only introduces the fundamental concepts of entrepreneurship but also presents the critical issues that an entrepreneur needs to be familiar with for launching, nurturing, managing and harvesting new ventures. The book explains sequentially the life-cycle of a venture, and discusses topics such as opportunity identification, planning, start-up issues, managing growth and harvesting. Case studies are presented featuring real-life dilemmas faced by Indian entrepreneurs in the manufacturing and the service industries, to make the readers familiar with the eco-system confronting Indian entrepreneurs ER -