TY  - BOOK
AU  - Freestone, Julie.
AU  - Brusse, Janet.
TI  - Telemarketing - Basics
SN  - 9780749401610 
U1  - 658.84 
PY  - 1990///
CY  - London
PB  - Kogan Page
KW  - Telephone selling.
KW  - Salesmanship -- Use of telephones
N1  - Telemarketing basics.--
Ten steps to success.--
Making the call.--
Summary
N2  - A practical guide to telephone sales in which ten steps to successful selling are presented. The text covers telemarketing basics and how to achieve professionalism and includes examples, checklists and exercises
ER  -