TY  - BOOK
AU  - Luck, David J. 
AU  - Rubin,  Ronald S.
TI  - Marketing research
SN  - 9788120304840 
U1  - 658.83 
PY  - 1999///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Marketing research
N1  - Index annexed
ER  -