The Business of Ecommerce : From Corporate Strategy to Technology

By:

May, Paul

Material type: Text

TextPublication details: Bangalore: Eastern Press, 2000.Description: xvii, 270 pages : illustrationsISBN:

9780521776981
0521776988

Subject(s):

DDC classification:

658.84 MAY

Contents:

Getting Here -- Tracking Business Change -- Virtualization: Extended Enterprises and Virtual Organizations -- Globalization: The Shop Window of the World -- Intellectualization: Getting Clever with It -- Exploiting Technology Change -- Consanguinity: Origins and Precursors of Ecommerce -- Affinity: The Rise of the Web -- Interactivity: The Protracted Dawn of Interactive TV -- Connectivity: The Intelligent Environment -- Continuity: The Technology Expectation -- A Generic Business Model for Ecommerce -- Local Business Drivers -- Catching Up and Being Caught -- Channel Development -- Cost Reduction -- Partner Inclusion -- A New Map -- Physical/Informational -- Business-to-Consumer -- Business-to-Business -- Cross-Pollination -- Role Types -- Intermediation, Disintermediation, and Reintermediation -- Transformation Agents -- Pathfinder Application Areas -- Business-to-Consumer Applications -- Retail and the Lifestyle Crisis -- Auctions and the Emerging Electronic Marketplace -- Advice and Care -- Business-to-Business Applications -- Procurement and Its Impact on Competition -- Inventory Exchange and the Market Mechanism -- Real-Time Collaboration and Real-World Change -- The Technology Landscape -- Data on the Web: From Publishing to Processing -- HTML and Adornments -- Scripting for Web Page Behavior -- Server-Side Functionality -- Java and Objects -- XML and the Retention of Meaning -- Moving Data and Dynamic Networks -- The Basic Protocols -- The Jini Initiative -- Implementing Security -- Cryptography Basics --

Summary: The Business of Ecommerce explains how to conduct business over the Web. Accessible and useful to both technical and nontechnical readers, the book describes the relevant business issues to technologists and technical issues to business managers. Paul May combines his experience as a consultant to both blue chip companies and Internet startups to provide a generic model for understanding ecommerce opportunities. He makes accessible all of the relevant technologies. This book empowers technical and business decision-makers to maximize the opportunities of ecommerce.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds
Lending Books	Main Library Stacks	Reference	658.84 MAY (Browse shelf(Opens below))	Available		008609

Total holds: 0

Included Glossary and Index

Getting Here --
Tracking Business Change --
Virtualization: Extended Enterprises and Virtual Organizations --
Globalization: The Shop Window of the World --
Intellectualization: Getting Clever with It --
Exploiting Technology Change --
Consanguinity: Origins and Precursors of Ecommerce --
Affinity: The Rise of the Web --
Interactivity: The Protracted Dawn of Interactive TV --
Connectivity: The Intelligent Environment --
Continuity: The Technology Expectation --
A Generic Business Model for Ecommerce --
Local Business Drivers --
Catching Up and Being Caught --
Channel Development --
Cost Reduction --
Partner Inclusion --
A New Map --
Physical/Informational --
Business-to-Consumer --
Business-to-Business --
Cross-Pollination --
Role Types --
Intermediation, Disintermediation, and Reintermediation --
Transformation Agents --
Pathfinder Application Areas --
Business-to-Consumer Applications --
Retail and the Lifestyle Crisis --
Auctions and the Emerging Electronic Marketplace --
Advice and Care --
Business-to-Business Applications --
Procurement and Its Impact on Competition --
Inventory Exchange and the Market Mechanism --
Real-Time Collaboration and Real-World Change --
The Technology Landscape --
Data on the Web: From Publishing to Processing --
HTML and Adornments --
Scripting for Web Page Behavior --
Server-Side Functionality --
Java and Objects --
XML and the Retention of Meaning --
Moving Data and Dynamic Networks --
The Basic Protocols --
The Jini Initiative --
Implementing Security --
Cryptography Basics --

The Business of Ecommerce explains how to conduct business over the Web. Accessible and useful to both technical and nontechnical readers, the book describes the relevant business issues to technologists and technical issues to business managers. Paul May combines his experience as a consultant to both blue chip companies and Internet startups to provide a generic model for understanding ecommerce opportunities. He makes accessible all of the relevant technologies. This book empowers technical and business decision-makers to maximize the opportunities of ecommerce.

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