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International Encyclopaedia of Marketing

Contributor(s): Bhambra, A.S. (Editor) | Chaudhary, A.K. (Editor)Material type: Text

TextPublication details: New Delhi : Anmol Publications, 1998Description: Volume 1 - 311 p., Volume 2 - 258 p., Volume 3 - 213 p., Volume 4 - 259 p., Volume 5 - 282 p. 5 volumes : illustrationsISBN: 9788126101528 ; 8126101520Subject(s): Marketing -- Encyclopedias | MarketingDDC classification: 658.8003

Contents:

v. 1. International marketing -- v. 2. Industrial marketing -- v. 3. Strategic marketing -- v. 4. Marekting information -- v. 5. Marketing research.

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Holdings
Item type	Current library	Collection	Call number	Vol info	Status	Barcode
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 01	Not for loan	005145
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 02	Not for loan	005146
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 03	Not for loan	005147
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 04	Not for loan	005148
Permanent Reference	Main Library Permanent Reference	Reference	658.8003 INT (Browse shelf(Opens below))	Volume - 05	Not for loan	005149

Total holds: 0

v. 1. International marketing --
v. 2. Industrial marketing --
v. 3. Strategic marketing --
v. 4. Marekting information --
v. 5. Marketing research.

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