Winning strategies for business Rajat Kanti Baisya.

By: Baisya, Rajat KMaterial type: TextTextPublication details: New Delhi : Sage Publications, 2010Description: xxviii, 256 p. : illISBN: 9788132104421 (paper back); 8132104420 (paper back)Subject(s): Strategic planning | Success in business | CorporationsDDC classification: 658.4012
Contents:
Foreword - Charles Wilson Preface Introduction Strategy Development Process-Basic Approach Impact of New Economic Policy on Business Core strategies for Survival Creating Competitive Advantage Corporate Growth Strategy Portfolio Management Globalization and New Order Organization Competitiveness Managing Innovation and Creativity Corporate Excellence Cases Studies Appendix I: McKinsey's Economic Reform Route for India Appendix II: Global Competitiveness Index 2008-09 Glossary Bibliography Index
Summary: Brings various business tools that managers need for surviving business challenges and succeeding in the dynamic economic environment of today. This title provides a holistic and contemporary lesson on strategic management by encompassing areas like strategy development, growth, mergers, globalization, innovation, and portfolio management.
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Item type Current library Collection Call number Status Date due Barcode Item holds
Lending Books Lending Books Main Library
Stacks 		Reference 658.4012 BAI (Browse shelf(Opens below)) Available 016678
Lending Books Lending Books Main Library
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Foreword - Charles Wilson Preface Introduction Strategy Development Process-Basic Approach Impact of New Economic Policy on Business Core strategies for Survival Creating Competitive Advantage Corporate Growth Strategy Portfolio Management Globalization and New Order Organization Competitiveness Managing Innovation and Creativity Corporate Excellence Cases Studies Appendix I: McKinsey's Economic Reform Route for India Appendix II: Global Competitiveness Index 2008-09 Glossary Bibliography Index

Brings various business tools that managers need for surviving business challenges and succeeding in the dynamic economic environment of today. This title provides a holistic and contemporary lesson on strategic management by encompassing areas like strategy development, growth, mergers, globalization, innovation, and portfolio management.

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