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Marketing management : a South Asian perspective

by Kotler, Philip | Keller, Kevin Lane | Koshy, Abraham | Jha, Mithileshwar.

Edition: 13th ed.Material type: Text Text Publication details: New Delhi : Pearson Prentice Hall, 2009Availability: Items available for loan: 1 Call number: 658.8 MAR.

The one-day marketing plan : organizing and completing a plan that works

by Hiebing, Roman G | Cooper, Scott W.

Edition: 3rd editionMaterial type: Text Text Publication details: New York : McGraw-Hill, ©2004Availability: Items available for loan: 1 Call number: 658.8 HIE.

Global marketing management

by Kotabe, Masaaki | Helsen, Kristiaan.

Edition: 5th ed.Material type: Text Text Publication details: New Jersey: John Wiley & sons, 2011Availability: Items available for loan: 1 Call number: 658.8 KOT.

Marketing strategy and management.

by Baker, Michael John.

Edition: 4th Edition.Material type: Text Text Publication details: Baskingstoke, Hampshire ; New York : Palgrave Macmillan, 2007Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: 1 Call number: 658.8 BAK.

Strategic marketing management

by Chernev, Alexander | Kotler, Philip.

Edition: Ninth editionMaterial type: Text Text Publication details: [Chicago, Illinois] : Cerebellum Press, 2018Availability: Items available for loan: 2 Call number: 658.802 CHE, ...

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