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		Creating powerful brands in consumer, service, and industrial markets by Chernatony, Leslie De \| McDonald, Malcolm. Series: CIM professionalEdition: 2nd ed.Material type: Text Publication details: Boston : Butterworth-Heinemann, 1998Availability: Items available for loan: 1 Call number: 658.827. Place hold Add to cart (remove)
		No cover image available From brand vision to brand evaluation : strategically building and sustaining brands by de Chernatony, Leslie [Author]. Material type: Text Publication details: Oxford : Butterworth & Co Ltd, 2001Availability: Items available for loan: 1 Call number: 658.827 DEC. Place hold Add to cart (remove)
		Strategic brand management : building, measuring, and managing brand equity by Keller, Kevin Lane. Edition: 3rd ed.Material type: Text Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, ©2008Availability: Items available for loan: 1 Call number: 658.827 KEL. Place hold Add to cart (remove)
		Global brand integrity management : how to protect your product in today's competitive environment. by Post, Richard S \| Post, Penelope N. Material type: Text Publication details: New York : McGraw-Hill, c2008Online access: Click here to access online \| Click here to access online \| Click here to access online Availability: Items available for loan: 1 Call number: 658.827 POS. Place hold Add to cart (remove)
		The Brandmindset by Knapp, Duane E. Material type: Text Publication details: New York : McGraw-Hill, ©2000Availability: Items available for loan: 1 Call number: 658.827 KNA. Place hold Add to cart (remove)
		From brand vision to brand evaluation : the strategic process of growing and strengthening brands by Chernatony, Lealie de. Edition: English : 3rd edMaterial type: Text Publication details: Oxon Routledge 2012Availability: Items available for loan: 1 Call number: 658.827. Place hold Add to cart (remove)
		Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan. by Elliott, Richard H \| Percy, Larry \| Pervan, Simon. Edition: Third edition.Material type: Text Publication details: Oxford : Oxford University Press, ©2015Availability: Items available for loan: 1 Call number: 658.827 ELL. Place hold Add to cart (remove)

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