000			01301nam a2200181 a 4500
020			_a8185386315
082			_a658.4012 _bPEA
100			_aPearce, John A.
245			_aStrategic management : strategy formulation and implementation
250			_a3rd ed.
260			_bNew Delhi: _aAITB, _c1988
300			_axxiv, 988 pages : _billustrations ;
490			_aIrwin series in management and the behavioral sciences.
500			_aIncludes index
505			_aPart 1: Overview of strategic management. 1. The nature and value of strategic management -- 2. The strategic management process. Part 2: Strategy formulation. 3. Defining the company mission -- 4. Assessing the external environment -- 5. Industry analysis -- 6. Evaluating the multinational environment -- 7. Environmental forecasting -- 8. The company profile: internal analysis of the firm -- 9. Formulating long-term objectives and grand strategies -- 10. Strategic analysis and choice. Part 3: Strategy implemenation. 11. Operationalizing the strategy: annual objectives, functional strategies, and business policies -- 12. Institutionalizing the strategy: structure, leadership and culture -- 13. Strategic control: guiding and evaluating the strategy. Part 4: Cases.
650			_aStrategic planning.
942			_cREF
999			_c20188 _d20188