| 000 | 00359nam a2200145 a 4500 | ||
|---|---|---|---|
| 020 | _a9780750617840 | ||
| 020 | _a0750617845 | ||
| 082 |
_a659.1 _bWIL |
||
| 100 | _aWilmshurst, John | ||
| 245 | 4 | _aThe Fundamentals of Advertising | |
| 260 |
_aOxford: _bButterworth-Heinemann, _c1994. |
||
| 300 | _axiv, 267 pages. | ||
| 500 | _aIncludes index | ||
| 942 | _cREF | ||
| 999 |
_c35401 _d35401 |
||