000 00455nam a2200181 a 4500
020 _a9788129700636
020 _a8129700638
082 _a659.1
_bWEL
100 _aWells, William
245 _aAdvertising: Principles & Practice
250 _a6th edition
260 _aNew Delhi:
_bPearson Education,
_c2003.
300 _axxxii, 599 pages
500 _aIncludes index
700 _aBurnett, John
700 _aMoriarty, Sandra
942 _cBK
999 _c38474
_d38474