000 01297cam a2200205 a 4500
020 _a9780230327726 (pbk.)
020 _a1403992479 (pbk.)
082 0 0 _a001.4
_bCOL
100 1 _aCollis, Jill.
245 1 0 _aBusiness research : a practical guide for undergraduate & postgraduate students
250 _a3rd ed.
260 _aHampshire, [UK] ;
_aNew York, NY :
_bPalgrave Macmillan,
_c2009.
300 _axv, 358 p. :
_bill. ;
500 _aIncludes Glossary & Index
505 _aUnderstanding research -- Making academic decisions -- Dealing with practical issues -- Identifying your research paradigm -- Choosing a methodology -- Searching and reviewing your literature -- Writing your research proposal -- Collecting qualitative data -- Analysing qualitative data -- Collecting data for statistical analysis -- Analysing data using descriptive statistics -- Analysing data using inferential statistics -- Writing up the research -- Troubleshooting.
520 _aThis is a practical guide for students at all levels who under- take a project in business, management or related areas. It explains the different aspects and stages of conducting business research simply and clearly, and in a logical sequence.
650 0 _aBusiness
700 1 _aHussey, Roger.
942 _cBK
999 _c41082
_d41082