Bottom-line Selling: The Sales Professional's Guide to Improving Customer Profits

Malcolm, Jack ;

Bottom-line Selling: The Sales Professional's Guide to Improving Customer Profits - New Delhi: Contemporary Books, 2000. - 236 pages. illustration.

Included Index

Finally, a book that brings together two hot selling trends -- relationship selling and selling to the top decision maker -- that will help salespeople efficiently target and sell to their markets. This is not a finance book; rather it is a step-by-step guide through financial basics with real-world examples and invaluable contemporary selling concepts.

9780809228546 0809228548

658.8101 / MAL

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