Corporate strategy : a resource-based approach

Collis, David J.

Corporate strategy : a resource-based approach - Boston, Mass. : Irwin, McGraw-Hill, c1998. - xvii, 220 p. : illustrations ;

Employs a framework for the analysis of corporate-level strategy. Based on the research in the resource-based view of the firm and organizational economics, this title develops an approach to the important issues surrounding the scope of the firm. It starts from the analysis of how resources contribute to the competitive advantage of a business.

9780072895438 0072895438 (pbk.) 9780071156769 0071156763


Organizational effectiveness.
Strategic planning.

658.4012 / COL

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