Selling and Sales Management

David Jobber

Selling and Sales Management - 6th ed. - New Delhi: Pearson Education, 2003. - xviii, 476 pages : illustrations ;

Includes index

Sales perspective --
Sales technique --
Sales environment --
Sales management --
Sales control.


"The book is essential reading for students taking the CIM Certificate in Selling, the Advanced Certificate in Sales Management, and those taking professional studies examinations for CAM, the Institute of Sales and Marketing Management and LCCI."--Jacket.

9780273674153 0273674153 9788129703866 8129703866


Selling.

658.81 / JOB

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