Persuasive proposals and presentations (Record no. 10690)

MARC details
000 -LEADER
fixed length control field 01942cam a2200205 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0071450890
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780071450898
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 001.42
Item number PIE
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Pierce, Heather.
245 10 - TITLE STATEMENT
Title Persuasive proposals and presentations
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher McGraw-Hill,
Year of publication c2005.
300 ## - PHYSICAL DESCRIPTION
Number of Pages vii, 52 p. ;
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Develop a winning strategy --<br/>Get agreement up front Involve the experts --<br/>Read between the lines --<br/>Write for your audience Focus on a theme --<br/>Use their questions to frame your benefits --<br/>Detail your qualifications --<br/>Draw on industry experience --<br/>Substantiate bold claims --<br/>Use endorsements to make your case --<br/>Show them how they benefit --<br/>Stand out as uniquely qualified --<br/>Pull the best from old winners Be clear, concise, and organized --<br/>Organize material exactly as they do --<br/>Use plenty of heads and subheads --<br/>Address all subquestions individually --<br/>Answer it each time it comes up --<br/>Put it in the appendix --<br/>Sound like a well-informed friend --<br/>Stick to the point --<br/>Get rid of jargon --<br/>Use lots of white space and wide margins --<br/>Insist on perfect grammar, spelling, and punctuation --<br/>Go to extraordinary lengths to follow instructions.
520 ## - SUMMARY, ETC.
Summary, etc "Persuasive Proposals and Presentations details twenty-four frontline techniques that today's best business writers use to answer questions, eliminate uncertainties, and move readers toward a successful close. Whether you're presenting to a client for the first time, responding to a formal Request for Proposal (RFP), or submitting an informal proposal on your own, this hands-on guidebook will dramatically improve your persuasiveness."--BOOK JACKET.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Proposal writing in business.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Business presentations.
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0626/2005278013-b.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy0626/2005278013-d.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Main Library Main Library Reference 09/04/2012 Donation 848.30 001.42 PIE 012724 Reference Books

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