Strategic management : theory and practice (Record no. 37380)

MARC details
000 -LEADER
fixed length control field 01033nam a2200193 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781858051840
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 1858051843
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012
Item number COL
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Cole, G.A.
245 ## - TITLE STATEMENT
Title Strategic management : theory and practice
250 ## - EDITION STATEMENT
Edition statement 2nd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher Letts Educational,
Year of publication 1997.
300 ## - PHYSICAL DESCRIPTION
Number of Pages vii, 247 pages :
Other physical details illustrations ;
500 ## - GENERAL NOTE
General note Includes index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Part 1 - purpose and goals: assessing the environment; competitive advantage; strategy formulation; business plans; culture; managing change; strategic marketing and personnel; measuring strategic performance. Part 2 - workbook. Part 3 - strategic management in practice; case studies.
520 ## - SUMMARY, ETC.
Summary, etc An introduction to the theory and practice of strategic management which features ten case studies illustrating theory and practice, and a workbook section with 38 tasks and self-test questions to help students with practical application. An LPBB edition is available
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Strategic planning.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Reference 22/01/2002 Purchased 562.50 658.4012 COL 006956 Reference Books

© University of Vavuniya

---