Strategic management : theory and practice (Record no. 37380)
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000 -LEADER | |
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fixed length control field | 01033nam a2200193 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9781858051840 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 1858051843 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.4012 |
Item number | COL |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Cole, G.A. |
245 ## - TITLE STATEMENT | |
Title | Strategic management : theory and practice |
250 ## - EDITION STATEMENT | |
Edition statement | 2nd ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | London : |
Name of publisher | Letts Educational, |
Year of publication | 1997. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | vii, 247 pages : |
Other physical details | illustrations ; |
500 ## - GENERAL NOTE | |
General note | Includes index. |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Part 1 - purpose and goals: assessing the environment; competitive advantage; strategy formulation; business plans; culture; managing change; strategic marketing and personnel; measuring strategic performance. Part 2 - workbook. Part 3 - strategic management in practice; case studies. |
520 ## - SUMMARY, ETC. | |
Summary, etc | An introduction to the theory and practice of strategic management which features ten case studies illustrating theory and practice, and a workbook section with 38 tasks and self-test questions to help students with practical application. An LPBB edition is available |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Strategic planning. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Reference Books |
Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Reference | Main Library | Main Library | Reference | 22/01/2002 | Purchased | 562.50 | 658.4012 COL | 006956 | Reference Books |