Strategic Management (Record no. 40724)

MARC details
000 -LEADER
fixed length control field 02541nam a2200253 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780071232302
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0071232303
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780072536959
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0072536950
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780070683419
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0070683417
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.514
Item number BUR
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Robert A. Burgelman
245 ## - TITLE STATEMENT
Title Strategic Management
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi:
Name of publisher Tata McGraw-Hill,
Year of publication 2009.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvi, 1208 pages :
Other physical details illustrations ;
500 ## - GENERAL NOTE
General note Includes index
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Integrating technology and strategy : a general management perspective --<br/>Design and implementation of technology strategy : an evolutionary perspective --<br/>Enactment of technology strategy --<br/>developing a firm's innovative capabilities --<br/>Enactment of technology strategy --<br/>creating and implementing a development strategy --<br/>Conclusion : innovation challenges in established firms.
520 ## - SUMMARY, ETC.
Summary, etc <br/>The 4th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to life the latest business research on these critical business challenges. New co-author Clay Christensen provides his insights on innovation management and new market entries through several new cases. Approximately 40% of the cases are entirely new to this edition. Strategic Management of Technology and Innovation takes the perspective of the general manager at the product line, business unit, and corporate levels. The book not only examines each of these levels in some detail, but also addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy. Each part of the book starts with an introductory chapter laying out an overall framework and offering a brief discussion of key tools and findings from existing literature. The remainder of each part offers a selected handful of seminar readings and case studies. Almost all of the cases deal with recent events and situations, including several that are concerned with the impact of the Internet. A few "classics" have been retained, however, because they capture a timeless issue or problem in such a definitive way that the historical date of their writing is irrelevant
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Christensen, Clayton M.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wheelwright, Steven C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Reference 01/03/2012 Purchased 1600.00 658.514 BUR 012588 Reference Books

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