Business-to-business marketing : strategies and implementation (Record no. 41075)
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000 -LEADER | |
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fixed length control field | 00928cam a22002414a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0333921941 (cloth) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780230527270 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | BUS |
245 00 - TITLE STATEMENT | |
Title | Business-to-business marketing : strategies and implementation |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Houndmills, Basingstoke, Hampshire ; |
-- | New York : |
Name of publisher | Palgrave Macmillan, |
Year of publication | 2003. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xviii, 469 p. : |
Other physical details | ill. ; |
500 ## - GENERAL NOTE | |
General note | This book is an adaptation of a successful french text. |
500 ## - GENERAL NOTE | |
General note | "Including the book in ... series on Profitable marketing relationships"--P. xv. |
500 ## - GENERAL NOTE | |
General note | "Includes index" |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Industrial marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Industrial marketing |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Michel, Daniel. |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/bios/hol051/2002073547.html |
856 41 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/toc/fy042/2002073547.html |
856 42 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | http://www.loc.gov/catdir/description/hol032/2002073547.html |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Lending Books |
Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
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Reference | Main Library | Main Library | Reference | 06/09/2012 | Purshased | 5849.00 | 658.8 BUS | 013017 | Reference Books |