The content analysis guidebook / (Record no. 44220)

MARC details
000 -LEADER
fixed length control field 01233cam a2200193 i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781412979474 (pbk. : alk. paper)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 301.01
Item number NEU
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Neuendorf, Kimberly A.,
245 14 - TITLE STATEMENT
Title The content analysis guidebook /
250 ## - EDITION STATEMENT
Edition statement Second edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London :
Name of publisher SAGE,
Year of publication [2017]
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvii, 438 pages :
Other physical details illustrations ;
500 ## - GENERAL NOTE
General note Earlier edition: 2002.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Defining content analysis --<br/>An integrative approach to content analysis --<br/>Message units and sampling --<br/>Variables and predictions --<br/>Measurement and validity --<br/>Reliability --<br/>Content analysis in the interactive media age --<br/>Results and reporting --<br/>Contexts.
520 ## - SUMMARY, ETC.
Summary, etc <br/>"Content analysis is one of the most important but complex research methodologies in the social sciences. In this thoroughly updated Second Edition of The Content Analysis Guidebook, author Kimberly Neuendorf provides an accessible core text for upper-level undergraduates and graduate students across the social sciences. Comprising step-by-step instructions and practical advice, this text unravels the complicated aspects of content analysis."
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Sociology
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Content analysis (Communication)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Holdings
Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Accession Number Koha item type
Reference Main Library Main Library Reference 11/09/2017 Purchased 11376.00 301.01 NEU 015489 Reference Books

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