Small business management : an entrepreneurial emphasis
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
![]() |
Main Library Reference | Reference | 658.022 LON (Browse shelf(Opens below)) | Available | 007623 | ||
![]() |
Main Library Permanent Reference | Reference | 658.022 LON (Browse shelf(Opens below)) | Not for loan | 006920 |
Browsing Main Library shelves, Shelving location: Reference, Collection: Reference Close shelf browser (Hides shelf browser)
658.022 BUR Entrepreneurship and small business | 658.022 ENT Entrepreneurship and small business management | 658.022 KAT Entrepreneurial small business | 658.022 LON Small business management : an entrepreneurial emphasis | 658.022 SIR Entrepreneurship and Small business management | 658.022 STO Small business management : an active-learning approach | 658.022 STO Small business management |
Includes Index.
Entrepreneurial opportunities --
Entrepreneurship in the new millenium --
Family business opportunities --
Franchising opportunities --
Startup and buyout opportunities --
Competitive advantage in the marketplace --
Developing the new venture business plan --The role of the business plan --
Developing the marketing plan --
Selecting the management team and form of organization --
Selecting a location and planning the facilities --
Accounting statements and financial requirements --
Finding sources of financing --
Small business marketing --
Customer loyalty and product strategy --
Pricing and credit strategies --
Promotional strategy --
Distribution channels and global markets --
Managing small business operations --
Social and ethical issues --
Professional management in the growing firm --
Managing human resources --
Quality management and the operations process --
Managing computer-based technology --
Financial management in the entrepreneurial firm --
Evaluating financial performance --
Managing the firm's assets --
Risk and insurance --
Exit strategies and beyond.
[In this book] you'll find practical concepts, realistic insights, and the proven resources you need to successfully manage and lead a small business. Learn how to maintain a competitive advantage without sacrificing a sense of integrity as you follow your entrepreneurial dreams. [This book provides] examples and practical applications facing small business owners and entrepreneurs today.
There are no comments on this title.