Global business power plays : how the masters of international enterprise reach the top of their game.

Material type: TextTextPublication details: New Delhi : McGraw-Hill, ©2008Description: ix, 149 p. : portraitsISBN: 0071486305; 9780071486309 ; 0070264538; 9780070264533 Subject(s): Leadership | International business enterprises -- ManagementDDC classification: 650
Contents:
Introduction / Stephen J. Adler -- 1. China.net: Unleashing a World of Opportunity -- 2. Ratan Tata: From Overgrown Conglomerate to an Agile Global Force -- 3. Bertelsmann: Making a Bundle Off Old Media in the Former Soviet Bloc -- 4. Europe: Can it Grow Again? -- 5. United States: Hispanic Nation -- 6. Huawei: More than a Local Hero -- 7. Colombia: Extreme Investing -- 8. Toyota: Reinventing the Auto Industry -- 9. Planet Starbucks: Go Global, Grow Quickly -- 10. Otto Group: The Modest Powerhouse -- 11. Toshiba: Keeping Innovation Out of Rivals' Hands -- 12. Ferdinand K. Piech: Tightening the Grip at VW -- Trends: Tech's Future.
Summary: This text showcases the top industry leaders and headline-making success stories that everyone wants to know about, and learn from. It features the wisdom of top business power players, including Jack Welch, Steve Jobs, Ken Chenault, and Bill Weldon.
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Reference 650 BUS (Browse shelf(Opens below)) Available 012122
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Introduction / Stephen J. Adler --
1. China.net: Unleashing a World of Opportunity --
2. Ratan Tata: From Overgrown Conglomerate to an Agile Global Force --
3. Bertelsmann: Making a Bundle Off Old Media in the Former Soviet Bloc --
4. Europe: Can it Grow Again? --
5. United States: Hispanic Nation --
6. Huawei: More than a Local Hero --
7. Colombia: Extreme Investing --
8. Toyota: Reinventing the Auto Industry --
9. Planet Starbucks: Go Global, Grow Quickly --
10. Otto Group: The Modest Powerhouse --
11. Toshiba: Keeping Innovation Out of Rivals' Hands --
12. Ferdinand K. Piech: Tightening the Grip at VW --
Trends: Tech's Future.

This text showcases the top industry leaders and headline-making success stories that everyone wants to know about, and learn from. It features the wisdom of top business power players, including Jack Welch, Steve Jobs, Ken Chenault, and Bill Weldon.

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