Collaborating with customers to innovate : conceiving and marketing products in the networking age (Record no. 41104)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01366cam a22002654a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781847203731 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1847203736 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781849800587 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 1849800588 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.575 |
| Item number | PRA |
| 100 1# - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Prandelli, Emanuela. |
| 245 10 - TITLE STATEMENT | |
| Title | Collaborating with customers to innovate : conceiving and marketing products in the networking age |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Cheltenham, UK ; Northampton, MA : |
| Name of publisher | Edward Elgar, |
| Year of publication | ©2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xii, 161 p. : |
| Other physical details | illustrations ; |
| 500 ## - GENERAL NOTE | |
| General note | Including Index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | An increasing need for innovation --<br/>The promise of collaborative innovation --<br/>Tools for collaborative innovation --<br/>Managing an integrated portfolio of tools for collaborative innovation --<br/>From collaborative to distributed innovation --<br/>Virtual communities --<br/>Virtual knowledge brokers --<br/>Open-source systems --<br/>Conclusions. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | The Internet has created the problem of an increasing need for innovation, but - as this volume explains - also provides the solution. The authors explore the collaborative potential offered by customers in digital environments to enhance the effectiveness of new product development. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | New products. |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Renewal. |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Clients. |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Collaboration. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Swahney, Mohanbir. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Verona, Gianmario. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Reference Books |
| Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|
| Reference | Main Library | Main Library | Reference | 01/01/2013 | Purshased | 3929.00 | 658.575 PRA | 013063 | Reference Books |