Bottom-line Selling: The Sales Professional's Guide to Improving Customer Profits

By: Malcolm, JackMaterial type: TextTextPublication details: New Delhi: Contemporary Books, 2000Description: 236 pages. illustrationISBN: 9780809228546; 0809228548 DDC classification: 658.8101 Summary: Finally, a book that brings together two hot selling trends -- relationship selling and selling to the top decision maker -- that will help salespeople efficiently target and sell to their markets. This is not a finance book; rather it is a step-by-step guide through financial basics with real-world examples and invaluable contemporary selling concepts.
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Reference 658.8101 MAL (Browse shelf(Opens below)) Available 008510
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Finally, a book that brings together two hot selling trends -- relationship selling and selling to the top decision maker -- that will help salespeople efficiently target and sell to their markets. This is not a finance book; rather it is a step-by-step guide through financial basics with real-world examples and invaluable contemporary selling concepts.

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