Marketing Research: Text and Cases
Material type: TextPublication details: New Delhi: A.I.T.B.S., 2002Edition: 7th edDescription: xv, 816 pagesISBN: 9788185386164 ; 8185386161DDC classification: 658.83Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Lending Books | Main Library Stacks | Reference | 658.83 BOY (Browse shelf(Opens below)) | Available | 009484 | ||
Reference Books | Main Library Reference | Reference | 658.83 BOY (Browse shelf(Opens below)) | Available | 009452 |
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658.827 KNA The Brandmindset | 658.827 POS Global brand integrity management : how to protect your product in today's competitive environment. | 658.83 AAK Marketing Research | 658.83 BOY Marketing Research: Text and Cases | 658.83 ESS The essentials of marketing research | 658.83 HAI Marketing research : within a changing information environment | 658.83 KIN Marketing research : an applied approach |
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