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Marketing Channels by Coughlan, Anne T | Anderson, Erin | Stern, Louis W | El-Ansary, Adel I. Edition: 6th Ed.Material type:  Text Publication details: New Delhi: Pearson Education, 2001Availability: Items available for loan: 1 Call number: 658.86 MAR.
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Effective Management for Marketing by Worsam, Mike. Material type: Text Publication details: New Delhi: Viva Books, 2002Availability: Items available for loan: 1 Call number: 658.8 WOR.
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Marketing plans : how to prepare them, how to use them by McDonald, Malcolm. Edition: 4th Edition,Material type: Text Publication details: New Delhi: Oxford ; Boston : Viva Books, Butterworth-Heinemann, c1999, 2000Availability: Items available for loan: 1 Call number: 658.8 MAC.
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Marketing Management by Philip Kotler. Series: Prentice Hall marketingEdition: 11th ed.Material type: Text Publication details: New Delhi: Pearson Education, 2003Availability: Items available for loan: 1 Call number: 658.8 KOT.
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International marketing by Cateora, Philip R | Graham, John L. Edition: 11th Edition.Material type: Text Publication details: New York : Irwin McGraw-Hill, c2002Availability: Items available for loan: 1 Call number: 658.848 CAT.
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Services marketing by Kurtz, David L. Material type: Text Publication details: Delhi ; New York : John Wiley & Sons, 2002Availability: Items available for loan: 1 Call number: 658.8 KUR.
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Strategic Marketing for Nonprofit Organizations by Andreasen, Alan R | Kotler, Philip. Edition: 6th ed.Material type: Text Publication details: New Delhi: Prentice-Hall of India, 2003Availability: Items available for loan: 1 Call number: 658.4012 AND.
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Strategic marketing : an introduction by Proctor, Tony. Material type: Text Publication details: London ; New York : Routledge, 2000Availability: Items available for loan: 1 Call number: 658.802 PRO.
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Marketing for hospitality and tourism / by Kotler, Philip | Bowen, John | Makens, James C. Edition: 2nd ed.Material type: Text Publication details: New Delhi : Pearson, c1999Availability: Items available for loan: 1 Call number: 658.8 KOT.
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Key concepts in marketing by Sutherland,Jonathan | Canewell, Diane. Series: Palgrave key conceptsMaterial type: Text Publication details: Basingstoke [u.a.] : Palgrave/Macmillan, 2004Availability: Items available for loan: 1 Call number: 658.8 SUT.
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Marketing for Hospitality and Tourism by Kotler , Philip | Makens, James | Bowen, John. Edition: 3rd ed.Material type: Text Publication details: New Delhi: Pearson Education, 1996Availability: Items available for loan: 1 Call number: 658.8 KOT.
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