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Strategic marketing : an introduction

by Proctor, Tony.

Material type: Text Text Publication details: London ; New York : Routledge, 2000Availability: Items available for loan: 1 Call number: 658.802 PRO.

Marketing the e-Business.

by Harris, Lisa | Dennis, Charles.

Material type: Text Text Publication details: London : Routledge, 2002Availability: Items available for loan: 1 Call number: 658.84 HAR.

Integrated marketing communications : a primer

by Kitchen, Philip J | de Pelsmacker, Patrick.

Material type: Text Text Publication details: London, New York : Routledge, 2004Availability: Items available for loan: 1 Call number: 658.8 KIT.

CRM :

by Baran, Roger J | Galka, Robert J.

Material type: Text Text Publication details: New York, NY : Routledge, 2013Availability: Items available for loan: 1 Call number: 658.802 BAR.

The essentials of marketing research

by Lawrence Silver...[et al.] | Silver, Lawrence S | Wrenn, Bruce.

Edition: 3rd ed.Material type: Text Text Publication details: New York : Routledge, 2013Availability: No items available.

The essentials of marketing research

by Lawrence Silver...[et al.] | Silver, Lawrence S | Wrenn, Bruce.

Edition: 3rd ed.Material type: Text Text Publication details: New York : Routledge, 2013Availability: Items available for loan: 2 Call number: 658.83 ESS, ...

Essentials of marketing management

by Lancaster, Geoffrey | Massingham, Lester.

Material type: Text Text Publication details: London ; New York : Routledge, 2011Availability: Items available for reference: Not for loan (1) Call number: 658.8 LAN.

Global marketing / by Kate Gillespie and David Hennessey.

by Gillespie, Kate | Hennessey, Hubert D.

Edition: 4th edition.Material type: Text Text Publication details: New York : Routledge, 2016Availability: Items available for loan: 1 Call number: 658.84 GIL.

Global marketing Kate Gillespie and K. Scott Swan.

by Gillespie, Kate | Swan, K. Scott.

Edition: Fifth Edition.Material type: Text Text Publication details: New York : Routledge, Taylor & Francis Group, 2021Availability: Items available for reference: Not for loan (1) Call number: 658.84 GIL.

Essentials of marketing management

by Lancaster, Geoffrey [Author] | Massingham, Lester.

Edition: 2nd edition Material type: Text Text Publication details: Oxon : Routledge, Taylor Francis Group, 2018Availability: Items available for loan: 1 Call number: 658.8 LAN.

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